ABSLI Renewal & Retention Ads - Cricket

Aditya Birla Sun Life Insurance

ABSLI Renewal & Retention Ads - Cricket

Aditya Birla Sun Life Insurance engaged ShrtFrm to produce a 30-second vertical social ad focused on policy renewal and retention. The film uses cricket as a thematic device to connect with viewers and reinforce the brand’s messaging.

Built for the scroll.

The kind of film that ships and stays shipped.